Enough With The Pop Ups

First I follow this link and get a huge advert.

FIne. I've gotten used to that from the NYT and Salon. FIne.

But next I got this slide out/ pop-up flash advertisement that was activated by mousing over a "sky scraper" page ad. What was most infuriating about this roll over advert was that it was on the right hand side of the screen meaning that if you wanted to use your mouse to scroll (because perhaps you don't have a scrolling mouse) up or down with the scroll bar you roll over the ad and activate the flash animation which, of course, obscures the text you were attempting to read.

How stupid!

That's worse to me, than those obnoxious drop down adverts that have no close box. And webmasters wonder why people had advert blocking software installed on their browsers.